Whats Next?

Millennial Generation
Special Article  about Millennials coming of age
http://www.goldmansachs.com/our-thinking/pages/millennials/

One of the largest generations in history is about to move into its prime spending years. Millennials are poised to reshape the economy; their unique experiences will change the ways we buy and sell, forcing companies to examine how they do business for decades to come.

THE TAKEAWAY

The Millennial generation is the largest in US history and as they reach their prime working and spending years, their impact on the economy is going to be huge.
Millennials have come of age during a time of technological change, globalization and economic disruption. That's given them a different set of behaviors and experiences than their parents.
They have been slower to marry and move out on their own, and have shown different attitudes to ownership that have helped spawn what's being called a "sharing economy".
They're also the first generation of digital natives, and their affinity for technology helps shape how they shop. They are used to instant access to price comparisons, product information and peer reviews.
Finally, they are dedicated to wellness, devoting time and money to exercising and eating right. Their active lifestyle influences trends in everything from food and drink to fashion.
These are just some of the trends that will shape the new Millennial economy.
Google YouTube

Category Creator #vidit is using #Keywords for video branding and prime real estate search results on Google.


Latest from : 5/19/15 http://marketingland.com
As ridiculous as hashtags might seem to marketing veterans who remember a time before Twitter and Facebook, the younger generation and potential customers/clients don’t. To them, using hashtags is as natural and common as typing their query into the search box.
Not only could people be typing in your hashtag on a Google search, but they could very well be doing it in Twitter, too. In this sense, a hashtag will make your content viewable by anyone with an interest in your hashtag, regardless of whether they’re part of your clan or not.
A hashtag immediately expands the reach of your tweet beyond just those who follow you, to reach anyone interested in that hashtag phrase or keyword.

Review: Top 4 items from the Hummingbird Update:
1.Google announced Oct 11, 2013 they are recognizing #s as part of the algorithmic search. More symbols will follow...

2.Videos is main indexed faster than text and blogs.

3. The huge expansion of mobile and voice search (LUI) will lead to more nontraditional SEO. The small keyboards on mobile devices will continue help ease the shift away from the traditional typing of a query into a search engines. Search will become more embedded within apps and shift to natural language voice searches.

4.User friendly Apps are more important than ever and will dominate user interface.


#TheTrifecta, Twitter, YouTube & Google power through a digital age of using the new #Keywords search paradigm to garner the best search results.

Future of SEO

Search is becoming more personalized and user influenced. Search will move farther away from getting the exact details of on-page SEO right and more towards ensuring that your pages, products, and content actually meet your users’ needs. This is all part of increasing the focus on the user and trying to determine their intent at the time of the search.


Becoming an authoritative source for information which meets users’ needs more than search engines’ needs will become critically important. Winning in the SERPs will require deep insights into user intent.The engines will continue to make improvements in their ability to crawl and index new content types such as multimedia, content behind forms and scanned documents. Search engine optimization professionals will need to become more involved in the optimization of multimedia at the pre-production level to ensure that this now crawlable content is optimized both to satisfy user intent and the search engine algorithms.